MindClay
Transforming what happens between therapy sessions through creative arts and personalized engagement
Utilize evidence-based creative arts activities, track real engagement, and view clinically useful patterns.
Therapists Struggle With the Same Problem Everywhere
High Client Dropout
Lack of integration work between sessions leads to slower progress and higher attrition rates.
Sessions Start “Cold”
Without continuity, up to 50% of session time is spent just catching up on the week’s events.
Client Skips Homework
Unstructured assignments are forgotten or ignored. Up to 50% of traditional therapy homework is never completed.[1]
Clinical & Unengaging
Paper worksheets feel like schoolwork, failing to inspire the emotional connection needed for change.
Wasted Admin Time
Valuable billable hours are lost finding, printing, and managing physical materials for each client.
Zero Visibility
Therapists have no insight into clients’ emotional state or triggers during the prior week.
The Therapeutic Creative Arts Platform
Therapist Interface
Clinical command center
Recommend Activities
Track
Progress
Review
Insight
Automatic
Nudges
Patient Experience
Daily engagement app
Complete
Activities
Explore
Emotions
Creative
Activities
Personal
Reflection
Assign
Therapist selects curated activities from the dashboard, during or after end of session, directly tied to active work.
Engage
Client engages in one or more guided 5-10 min creative modules (art, writing, music or movement) on their device.
Insight
Therapist reviews a synthesized summary before or at the start of the next session, for any data that they have enabled.
Capture
If enabled, the platform captures shared reflection text, creative choices, and emotional state from the activity.
Mindclay upgrades therapist workflow and client engagement simultaneously, turning “lost time” into therapeutic progress.
MindClay’s creative arts activities are active, fun, and therapeutically engaging—intentionally designed and curated to deliver the sustained involvement that passive digital wellness apps fail to achieve.
Writing
Guided journaling & creative writing
Visual Art
Mindful creative expression & digital painting
Movement/Dance
Somatic exercise & rhythmic movement
Music
Therapeutic music & deep relaxation practice
Research-backed Methodology
Scientific evidence shows that creative modalities improve motivation for engagement and enhance emotional processing.
Writing
Cognitive Reframing
Art
Creative
Expression
Movement
Somatic
Regulation
Music
Emotional
Expression
Validated by Result from MindClay Users
Self-reported outcomes from MindClay testing cohort (n=31)
Therapeutic Impact
Deepens Emotional Processing
Creative expression accesses emotions that verbal processing alone cannot reach.
Builds Resilience
Regular creative practice strengthens coping skills and stress management capacity.
Activates Positive Neurochemistry
Creative activities release dpamine and endorphins, promoting emotional well-being and motivation.
Provides Non-Verbal Outlet
Offers safe expression for those who struggle with communicating certain themes in talk-based approaches.
Sources: NIH Review on the Neutral Mechanisms of Creative Arts Therapy (2024); Psychology Today on Expressive Arts Therapy and Self-Regulation (2016).
Clear, Measurable ROI for Therapists[2]
Retention lift
$7,800
+10% client retention (3 extra sessions)
referral lift
$5,500
~2 additional referrals annually
REVENUE LIFT
$7,500
Insurance-billed clients: eligible CPT reimbursement (varies by payer). Schedule a demo to review.
Private-pay clients: supports modest per-session fee increase through increased care continuity.
Essentials
$29
/month
Billed monthly, cancel anytime
Part-time practices.
Key Features:
- Up to 10 clients
- Onboard client with email or QR code
- Recommend from 10 categories, 35 activities
- 4 modalities: visual art, music, movement, and writing
- Optionally allow client to share self-reported mood progress
- Optionally allow client to share writings, artwork, and integration thought
Great for: Part-time providers, low volume practices
Professional
$49
/month
Billed monthly, cancel anytime
Full-time practices.
Key Features:
- Up to 40 clients
- Onboard client with email or QR code
- Recommend from 10 categories, 35 activities
- 4 modalities: visual art, music, movement, and writing
- Optionally allow client to share self-reported mood progress
- Optionally allow client to share writings, artwork, and integration thought
- Optional data insights after 3 months data
Great for: Full-time practices
Enterprise
$99
/month
Billed monthly, cancel anytime
Group practices and clinic.
Key Features:
- Up to 100 clients. (For over 100, contact us for pricing)
- Onboard client with email or QR code
- Recommend from 10 categories, 35 activities
- 4 modalities: visual art, music, movement, and writing
- Optionally allow client to share self-reported mood progress
- Optionally allow client to share writings, artwork, and integration thought
- Optional data insights after 3 months data
Great for: Clinic and group practices
Frequently Asked Questions
MindClay is designed with healthcare use in mind. All data is transmitted over encrypted connections and stored securely, with access controls in place so only authorized systems and personnel can access it. We minimize the data we collect, do not sell or share patient information, and separate development and testing environments from live patient data.
No. MindClay does not introduce real-time messaging, notifications, or between-session communication. As the therapist, you control whether clients can share their creations at all. If sharing is enabled, clients are clearly informed that anything they choose to share is intended for discussion in the next scheduled session—not for review or response outside of session time. You can disable sharing entirely at any point.
Your MindClay dashboard lets you choose between various verbiage, such as “recommended” or “suggested activities,” if that better suits your clients. You can also set expectations at the end of your live session.
Most clinicians spend 1–2 minutes reviewing a client summary before session. Assignments take under a minute to send. There is no ongoing monitoring required.
No. Client-facing language sets clear boundaries by default. MindClay does not enable messaging or require therapist responses outside of session.
MindClay is clinician-directed, not self-guided. Activities are assigned by the therapist, aligned with treatment goals, and summarized into therapist-usable insights—not raw logs.
Yes. Therapists control visibility, frequency, and depth of review. Nothing is forced into your workflow.
MindClay is designed to complement—not replace—existing systems. Summaries can be referenced in notes; enterprise integrations are available upon request.
MindClay does not currently submit claims directly. Practices can use it with existing reimbursement codes to support documentation for extended care, outcomes reporting, and treatment planning.
Just contact us at [email protected] and we’ll answer your questions promptly.
[1] Prasko, J., et al. (2022). Homework in Cognitive Behavioral Supervision: Theoretical background and clinical relevance.
[2] MindClay company analysis based on representative average workflows and efficiency. Actual economics could differ based on specifics at a particular practice.